Marketing That Cuts Through the Complexity of Freight & Logistics

Providing competitive less-than-truckload (LTL), full-truckload (TL), warehousing and logistics solutions requires a lot more than being able to store boxes and expedite and schedule shipments. It requires comprehensive transportation management and logistics consultation services, the latest technology, great carrier contracts—and more. Freight and logistics is an industry that’s riddled with complexities that can be difficult to effectively communicate and market to the B2B buyer.

We can unpackage those complexities to help freight and logistics companies clearly communicate service offerings in a compelling and differentiated way. We can also help these companies generate quality leads, nurture those leads and report invaluable lead data to sales teams.

OUR IDEAL FREIGHT & LOGISTICS CLIENTS

The freight and logistics companies we’ve worked with have all been challenged to provide the right information to buyers when they want it, where they want it and how they want it. Prospects only want to talk to a sales rep when they’re ready to make a purchase decision. Luckily, we can help these companies overcome challenges like this using one-of-a-kind marketing strategies, among other approaches. The types of freight and logistics companies for which we’re best equipped to help are often:

  • B2B freight and logistics companies that support the manufacturing sector
  • Small to middle market in size with annual revenues between $5 and $300 million
  • Committed to growth
  • Operations with both national and international customer bases
  • Privately or private equity owned

How important is digital marketing for your business strategy?

Very. Read about why.

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