Mike Ginley

Mike Ginley is an SEO Specialist at SyncShow where he works to optimize clients search engine strategy. Mike enjoys running, cooking, and Cleveland sports and is still hoping for a Browns Super Bowl.
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Recent Posts

Why SEO Matters for Manufacturing Companies

Search Engine Optimization (SEO) is the process of ensuring your site can be found on search engines. There are two types of SEO, on-site and off-site. On-site SEO is essentially quality control for your website; it makes sure search engines can understand its structure and assures your site has the proper titles, headings and content. An unorganized, poorly written site will not rank on any search engine.

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Topics: Manufacturing Expert Knowledge

Educating Young Digital Marketers for the Future

As a 22-year-old in the digital marketing world, I found it extremely difficult to find a job right out of college. In a world that’s changing every day, it’s difficult to keep up—yes, even for recent college grads. It’s even more difficult to keep up when you have little experience. When I looked at digital marketing jobs, I noticed I was underqualified, even for most entry-level jobs. Just having a degree in marketing with a focus on “digital” isn’t enough anymore. Today, many business schools think of marketing as sales, and don’t focus on digital as much as they should.

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Topics: Inbound Marketing Search Engine Optimization

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