SyncShow
B2B Marketing Blog

Defining Your Ideal Customer: 4 Important Questions to Ask Yourself

Posted by Anthony Zuccaro on Fri, Jul 10, 2020 @ 10:30

Synchronizing Sales & Marketing

How can you expect to increase sales if your marketing and sales are not aligned? At SyncShow, we’re passionate about helping businesses with their sales and marketing alignment needs with SaleSync™, a strategic process that includes detailed profiles of your target audience, complete with pain points, goals, objectives, where they can be found online and the ideal marketing messages that will appeal to them.

Read More

Incorporating a Customer Experience Strategy Into Synchronized Inbound

Posted by Jasz Rae Joseph on Mon, Apr 06, 2020 @ 10:08

All growth-minded organizations have two key players: sales and marketing. In good organizations, sales and marketing work together to achieve goals. In great organizations, sales and marketing are combined to form one revenue team. In the best organizations, a third player is brought in: customer experience. 

Read More

What Being a Customer Taught Me About Sales

Posted by Jane Peer on Thu, Dec 26, 2019 @ 11:30

After working on the marketing side of sales-driven organizations for more than 20 years, I recognized the tremendous value the sales and marketing teams played in the top-line growth of businesses.

Read More

Improve Your Digital Customer Experience Strategy With Social Media

Posted by Bri Curran on Thu, Dec 19, 2019 @ 10:30

Customers are every business’s powerhouse. Without them, how would any business survive? Nowadays, everyone understands the importance of customers and their experience with a business. Those businesses that prioritize customers are reaping the benefits.

Read More

7 Ways Transportation Companies Can Improve Customer Experience

Posted by Jasz Rae Joseph on Tue, Dec 17, 2019 @ 08:45

Customer experience (CX) can be defined as any interaction that your organization has with your customer, and it’s becoming top of mind within the C-suite at most businesses. In fact, Walker Information states that customer experience will overtake price and product as key brand differentiators by the end of 2020 and, according to Capgemini, 80% of consumers are willing to pay more for a better customer experience.

Read More

Understanding the Value of Lead Nurturing

Posted by Greg Lukach on Fri, Dec 13, 2019 @ 09:01

As humans, we're hardwired to demand storytelling. Traditional stories involve relatable characters achieving some degree of success or closure. We enjoy these stories because we can empathize with the plight of each main character and want them to be successful.

Read More

Building Brand Loyalty Through Customer Experience Management

Posted by Kasey Doyle on Tue, Dec 10, 2019 @ 09:09

Word of mouth is an incredibly powerful tool when it comes to growing your customer base. In fact, Convince & Convert Consulting found that 83% of Americans are more likely to purchase a product or service from a company if they’ve received a recommendation from a friend or family member.

Read More