5 Simple Tips to Increase Social Media Engagement on Facebook
by Nikki Tofalo on Wed, Jun 19, 2013 @ 08:24
In my previous post, I broke down the Facebook EdgeRank algorithm – the formula Facebook uses to determine what populates your News Feed. To quickly recap, EdgeRank takes three factors into consideration: affinity score, edge weight, and time decay. Affinity score assesses how connect …
(PDF) Back to Basics: Facebook’s EdgeRank Algorithm for SEO
by Nikki Tofalo on Mon, May 20, 2013 @ 01:30
Facebook is a relatively simple social media platform for personal and business use. Since most people have a personal profile, they know how to create a post, check their News Feed, or comment on a picture; however, this is not enough for effective business use. Facebook business pag …