Topics: Social Media

Hashtags are not just for personal social media or B2C brands. B2B companies and manufacturers use hashtags to organize content and target their social posts to specific groups of people. They are a quick way for users to search for industry specific content on social media sites like Twitter, Instagram, Facebook, and YouTube. 

Below is a list of 10 #manufacturing hashtags to consider when posting content to social channels. This list starts with some of the basics to make the hashtag ‘forest’ feel a little less overwhelming and may help you feel more organized while deciding what is right for your business.

10 Manufacturing Hashtags

When used as a hashtag, the term ‘manufacturing’ encompasses a variety of verticals and niches within the industry. Below are some hashtags for manufacturers to consider; however, be sure to research and create hashtags that more specifically reflect your company's brand, jobs and products. For example, #manufacturing may work for everyone in the biz, but #metalcutting or #mtd (machine tool dealer) is much more business specific.

  1. #manufacturing (or #mfg)
  2. #logistics
  3. #engineering
  4. #supplychain
  5. #mfgday
  6. #materialhandling
  7. #packaging
  8. #sustainability
  9. #procurement
  10. #fabrication

There are also hashtags for industry associations and events to help members and attendees follow what's happening. Doing your research ahead of tradeshows and publishing social media messages during the event with relevant hashtags will expand your reach.

Think about it, the number of people searching those hashtags during that time increases and so do your odds of gaining social traction. Creating stellar social content is just the start. Expand your reach and get that content seen by your target audience with relevant hashtags.

What’s your favorite hashtag to use on social media? Share your thoughts in the comments!

synchronize your sales and marketing
Kristin Magyari

Written by Kristin Magyari

Kristin Magyari is an Account Specialist at SyncShow. Passions within her role include social media marketing and content development, particularly blogging because of her love for writing. In her spare time, she enjoys golfing, Zumba classes, and spending time with her family, friends, and puppy.

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