Premalux is a featured company for We Manufacture CLE for the month of December! We are excited to share some insight into this manufacturing company because of it's revolutionary chemicals and innovative high-performance aqueous solutions. As we went on a tour through this manufacturer we saw passion and professionalism. They are proud to be manufacturing in Northeast Ohio, watch the video below to see why. They also manufacture Surge Industrial as one of their flagship products. Surge Industrial is a heavy duty degreaser.

Many people don’t realize that manufacturing affects everyone, every single day. And to make things even better, manufacturing companies reach those affected people every day through social media. Creating conversations, delivering knowledge, and allowing people to find their company’s product in new, easy ways. Here are 8 ways that manufacturers use social media:

What should you (or your child) really be doing (and not doing) to make the most of a social media marketing internship?

All the hype these days in the “grown up” world is about internships; getting experience within your desired field in order to give yourself a leg up against the competition when applying for jobs in the future. Whether it is discovering if a certain career path is really what you want or finding the type of office environment that is best for you, internships will give you a taste of the real world. As technology continues to advance, the opportunities and careers within the digital field will only continue to grow as a result. As we venture away from being casual social media consumers, it’s important to know some dos and don’ts of being a professional social media marketer.

When I worked at McDonald’s, I was told that the “customer is always right.” When attempting to reach a large base of consumers, this phrase is crucial in everything you do for your manufacturing company. Since a marketer attempts to reach and penetrate this base of consumers, it is essential to know the connection between yourself and the consumer as well as know what these specific consumers are looking for.

Imagine your recruiter calling to advise you that he (or she) has found the “perfect salesman” for your team. This candidate has prospects around the globe, rarely sleeps, and is continuously delivering your value proposition exactly as intended. This sales rep doesn’t require vacation days, travel expenses, and/or a hefty budget for entertaining clients. Furthermore, he (or she) promises to deliver sales reports real-time, while providing full transparency for all activities conducted. Is it possible that this salesperson does exist?

He does, because this perfect salesman is already on your team!

Just like your other top performing sales people, your company website is a living, breathing organism that can adapt and expand with the evolving sales environment. Most companies interact with their sales teams on a weekly or monthly basis. Your website requires the same type of attention. Having a website that resembles an online brochure for your company is the same as asking one of your salespeople to drop-off a catalog at a Fortune 500 company with the expectation of a $1M purchase order in return. All of the possibilities outlined in the beginning of this article for the perfect salesman are at your disposal. The following represent ways in which to activate your 24/7 salesman:

At SyncShow, we spend a lot of time on the Internet. So, naturally, we have a lot of different tools that we use to maximize our time online and help make our daily job duties simpler. To celebrate Thanksgiving, each SyncShow team member is sharing an Internet tool that they're thankful for. We regularly use all of these tools to help increase our productivity, creativity and organization. What Internet tools are you thankful for? Let us know in the comments below.

Not listed in Internet Retailers Top 500 Guide? Do you really want to be?

Since we were little there has always been a predisposed nature to look up people we admire and try to emulate them. As kids we looked up to a parent, older brother, the cool kid in class, etc. We thought that they had it all figured out and if we could just copy what they were doing, we would be much “better” off. Focusing on your opportunity strengths, not what your market big brothers are doing, will help you stay focused and grow within an achievable goal structure.