How to Use Social Media Tools in Manufacturing
by Chris Peer on Mon, Oct 17, 2016 @ 11:34
Manufacturing is all around us and our B2B manufacturing clients are starting to embrace all that inbound marketing has to offer. A huge part of inbound marketing is creating a social presence online while generating leads. And a key part of creating influence online is utilizing tool …
We Manufacture CLE: Custom Rubber Corporation
by Chris Peer on Tue, Oct 11, 2016 @ 06:03
Custom Rubber Corporation is located in Cleveland because Northeast Ohio is the Rubber Capital of the World. Located on East 55th Street in Cleveland, Custom Rubber Corp. is a contract manufacturer for molded rubber products.
Manufacturing Firms Need to Fuse Digital & Traditional Marketing
by Chris Peer on Thu, Oct 06, 2016 @ 07:17
The word integration is frequently used in the industrial world. However, integration regarding digital and traditional marketing strategies is often overlooked. A common worry voiced by those in the industrial space references how “adopting a digital marketing strategy will require t …
Cleveland Celebrates Manufacturing Day 2016
by Chris Peer on Mon, Oct 03, 2016 @ 07:28
With Manufacturing Day 2016 right around the corner on Friday, October 7, we want to take a few moments to celebrate the one-year anniversary of We Manufacture CLE! We Manufacture CLE is an awareness program that spotlights the manufacturers who create quality jobs and impact the indu …
We Manufacture CLE: Buyers Products Company
by Chris Peer on Tue, Sep 13, 2016 @ 06:30
Buyers Products Company Keeps Roads Clear During the Winter Months with Snowplows and Salt Spreaders Buyers Products Company is the next featured company in the We Manufacture CLE video series. Located in Mentor, Ohio, this Cleveland company manufactures the snowplows and salt spreade …
Why Manufacturers Should Fix Their Sales & Marketing for Growth
by Chris Peer on Fri, Sep 02, 2016 @ 11:07
A Smart Business Magazine Article on Lead Generation Insights I was recently published in Smart Business Magazine and would like to share the key highlights from the article with you.
Why Manufacturers Need to Revamp Content Distribution Strategies
by Chris Peer on Fri, Aug 12, 2016 @ 09:32
Content is the cornerstone of industrial digital marketing. It allows your target audience to get a feel for who you are, what you know, and how you can help solve their challenges without ever picking up the phone to talk to your sales team. However, new content is indexed by Google …