3 Ways Manufacturers Use Classic Marketing As Digital Marketing
by Chris Peer on Thu, Jul 30, 2015 @ 10:30
When it comes to manufacturing, traditional marketing methods are still very much the norm. Whether it is sending out direct mail of some kind or going to a trade show, manufacturing businesses are typically stuck in ‘old school marketing’ habits. That’s okay - we know that if you sto …
Value Proposition: Your Number One Asset for Manufacturing Growth
by Chris Peer on Tue, Jul 28, 2015 @ 09:24
As an OEM or contract manufacturer, your buyers are demanding high quality, low price, as well as timely delivery. How many times have you garnered new business from a competitor because they couldn’t deliver on one or more of these important pillars? Worse yet, how many times have yo …
Customer Psychology: How Design Influences Sales
by SyncShow on Thu, Jul 23, 2015 @ 09:30
On average, our brain only weighs three pounds and makes up only two percent of our body mass, yet a hundred billion neurons with 100,000 miles of blood vessels and capillaries are pumping a pint and a half of blood through this vital organ every minute of our lives. That being said, …
How to Find Your Dream Social Media Marketing Internship
by SyncShow on Tue, Jul 21, 2015 @ 08:27
What should you (or your child) really be doing (and not doing) to make the most of a social media marketing internship? All the hype these days in the “grown up” world is about internships; getting experience within your desired field in order to give yourself a leg up against the co …
Tips for Understanding Your Website Analytics
by Chris Peer on Thu, Jul 16, 2015 @ 10:37
Analytics is a term that’s being brought up more and more. Analytics can tell which player has the best batting average against right-handed pitchers with runners in scoring position when the temperature is above 85 degrees, or how people are using and interacting with your website. G …
Manufacturing Marketing: In House vs. Outsourced Content Creation
by Chris Peer on Tue, Jul 14, 2015 @ 10:00
You know the benefits of content marketing and you’re ready to implement it at your manufacturing company. But, you don’t have a dedicated Content Marketing team in place. So, how are you going to create the content? You have two options:
How to Design a Message that Resonates with Your Audience
by Chris Peer on Thu, Jul 09, 2015 @ 11:00
Is your target audience following and engaging with your brand on social media, opening and clicking through your email newsletters, visiting your website frequently, and transforming from a prospect to a customer along the way? Why take the time, effort, and money to create messages …