Challenging the Status Quo in Your Marketing
by Chris Peer on Thu, Jun 01, 2023 @ 11:33
According to Deloitte's Annual CMO Survey, for the B2B services sector, the marketing budget will average 9.2% of the total budget. The marketing budget for the B2B product sector will average 12.5%. For many companies, this can be a significant amount of money.
The Roadmap to 10X Marketing ROI Isn’t as Complex as You Think
by Chris Peer on Tue, Aug 09, 2022 @ 09:00
There’s no way around it, investing in a digital marketing strategy, team and/or agency partner is a big commitment. It’s expensive, often involves long-term contracts and detailed training, and with many teams and agencies implementing marketing efforts that don’t impact the bottom l …
The Great 8 Pillars of ROI-Driven Marketing: 10X Your Marketing ROI
by Chris Peer on Fri, Jul 15, 2022 @ 01:46
A common objection we hear from potential SyncShow clients is, “We’ve tried a digital marketing agency before, and it didn’t work. Why are you any different?”
How Manufacturers Can Increase Their Market Share
by Chris Peer on Tue, Jun 01, 2021 @ 10:45
We wanted to reach out and share a new trend we are seeing in the manufacturing and distribution sectors.
Why Sales Leaders in the Transportation Industry Don’t Need More Leads
by Chris Peer on Tue, Dec 08, 2020 @ 11:50
A recent study produced by the Transportation Marketing & Sales Association (TMSA) illustrated that 50.5% of sales teams fail to hit 90% of their sales quota. The same study states that sales leaders have a significant interest in aggressive lead generation activities.
Three Simple Ways Professional Service Firms Can Build a Sales Pipeline in a Lockdown Economy
by Chris Peer on Mon, May 18, 2020 @ 10:45
Professional service firms (PSFs) are unique in how they operate, earn new business and build a brand. Unlike all other industries and even when compared to business service firms, PSFs rely on their ability to build relationships on a very personal, one-to-one level.
Improve Your Sales and Marketing Teams by Following the Navy SEAL Roadmap
by Chris Peer on Thu, Mar 26, 2020 @ 10:57
Today, I spoke with Ron Gasper, retired Navy SEAL and member of the prestigious Naval Special Warfare Development Group (DEVGRU). In our discussion, Ron shared one of the rarely talked about but highly effective practices that help to keep the SEAL teams at the top of their game: Afte …