SyncShow B2B Marketing Blog

5 Marketing Questions Answered by a Local Manufacturing President

This week I had the opportunity to interview a local leader of a prominent manufacturing company. Mr. Eddie Wilkinson is the President of Bendix Spicer Foundation Brake Company (BSFB), located in Elyria, OH. BSFB offers a single, complete source for OEM brake system design, manufactur …

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6 Highlights from HubSpot’s #INBOUND14 Conference

Last week, my co-worker Nikki Tofalo and I had the opportunity to attend HubSpot’s annual conference in Boston. While we both sat in on a variety of sessions about different topics, there were some ideas that stuck with me as I left the room. If you didn’t get to attend Inbound 2014, …

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Best Practices for Social Media Publishing

There are many different ways that you can publish to a social media site. You may go directly to the site and publish straight from there or you may use a tool such as HootSuite or TweetDeck. Here at SyncShow, we use HubSpot, a marketing automation tool, to schedule and publish all o …

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Key HubSpot Features You Could Be Missing Out On

HubSpot is a very well known player in the marketing automation software world. There are three different levels: Basic, Professional and Enterprise. Each level has its own bells and whistles, with the Basic account being, well, the most basic. Depending on your business and/or what y …

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Drupal Rules: My New Drupal Best Friend

Not too long ago I heard a Drupalista speak of how long it takes to learn Drupal. He said it took four to five years. I found this to be true so far. I am approaching two years of developing in Drupal. It seems to me that the learning curve is more steep than flat. I think I hit a lea …

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10 Tips for How to Make Email Marketing Work for Your Company

Some people may think that email marketing is a tactic that has become dated and obsolete in the world of social media and increasingly intelligent spam filters. However, email marketing is still an important and vital part of any digital marketing plan and should be incorporated into …

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8 “Pinteresting” Ways to Pin Your Brand on Customers’ Wish-lists

Today on our blog, we feature a guest post by Tracy Vides. You can learn more about Tracy in her bio at the bottom of this post. To find out more about guest blogging for SyncShow, click here. Thanks, Tracy, for contributing! We all know Pinterest as this colorful, sometimes confusing …

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