Finding Your Differentiated Value Proposition and Why It Matters
by Chris Peer on Tue, Jul 11, 2017 @ 11:08
Cost, quality, customer service and timing: The four pillars of your value proposition, right? Perhaps not. These are the four things that great industrial companies get right. The problem is that customers expect you to get these things right, each time, all the time. Your customers …
The Best Digital Marketing Agencies in Cleveland, Ohio
by Chris Peer on Wed, Jul 05, 2017 @ 02:47
As the CEO and founder of SyncShow, a digital marketing agency in Cleveland, Ohio, I meet with hundreds of manufacturing and industrial companies each year. As prospective clients weigh their options when choosing a partner for their marketing, I often get asked who are our greatest c …
Why SEO Matters for Manufacturing Companies
by Mike Ginley on Tue, May 09, 2017 @ 01:08
Search Engine Optimization (SEO) is the process of ensuring your site can be found on search engines. There are two types of SEO, on-site and off-site. On-site SEO is essentially quality control for your website; it makes sure search engines can understand its structure and assures yo …
3 Tips for Manufacturers Looking to Sell to the Millennial Buyer
by Kristin Magyari on Tue, Apr 25, 2017 @ 02:11
As a young marketing professional who works almost exclusively with manufacturers, I understand how millennials in this industry buy, think and work—and they’re quite different from the buyers of past generations. This is significant because millennials will soon make up a good portio …
The Importance of Incorporating Digital Marketing into Your Business Strategy
by Steve Lash on Tue, Feb 21, 2017 @ 11:03
BeaconCFO Plus is a professional CFO service firm that has generated new clients through introductions by a variety of contacts in the personal and business networks of its CFOs. These contacts were established over time through the firm’s collective efforts in connecting through trad …
Manufacturing Workforce: How to Keep Your Employees Engaged
by Natalie Smith on Mon, Jan 30, 2017 @ 11:19
Employees who are properly engaged in their work may produce new levels of success. This has been proven over the years, but many companies don’t recognize what employee engagement can do for their business. When employees become disinterested in their work, their productivity plummet …
We Manufacture CLE: Premalux LLC
by SyncShow on Tue, Dec 13, 2016 @ 06:11
Premalux is a featured company for We Manufacture CLE for the month of December! We are excited to share some insight into this manufacturing company because of it's revolutionary chemicals and innovative high-performance aqueous solutions. As we went on a tour through this manufactur …